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Successfully conducting research projects across several Central or Eastern European countries - July 2007

This article is aimed at end clients and research agencies who are considering conducting market research studies in more than one country in Central and Eastern Europe. We argue that co-operating with just one experienced research agency from the region and using it as the single point-of-contact is a better approach than liaising with individual providers who are based in each of the researched countries.

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PMR is a British-American company providing market information, advice and services to international businesses interested in Central and Eastern Europe as well as other emerging markets. PMR key areas of operation include business publications (through PMR Publications), consultancy (through PMR Consulting) and market research (through PMR Research). Being present on the market since 1995, employing highly skilled staff, offering high international standards in projects and publications, providing one of most frequently visited and top-ranked websites, PMR is one of the largest companies of its type in the region.